NHG is a purpose-driven collective uniting beauty, science, and technology to redefine what healthy hair truly means. Standing at the intersection of nature, science, and technology, NHG champions the future of healthy, high-performance hair.
Our award-winning clean haircare brand
NUELE
Our data and intelligence platform for personalized hair innovation
StrandSenseAI
Oliver Cheatham Co-Founder & Managing Partner
Anne Cheatham Co-Founder
Christine Martey-Ochola Co-Founder
EXECUTIVE LEADERSHIP
Founded by experts and innovators in clean beauty, we are committed to creating products, technologies, and insights that empower people to embrace their natural hair in all its diversity. Through ethical sourcing, sustainable innovation, and deep scientific expertise, NUELE Hair Group leads the next era of beauty — one that is smarter, cleaner, and rooted in integrity.